If you’re a business owner running your website on WordPress but want the power of Shopify’s eCommerce backend, you don’t need to choose between them. With Shopify, you can easily sell products on WordPress while managing everything such as inventory, payments, and shipping through Shopify.
This guide walks you through why selling on WordPress with Shopify is a smart move, how it works, and what it means for your business.
Why Business Owners Use Shopify with WordPress
WordPress for Content, Shopify for Sales
WordPress gives you complete control over your website design, SEO, and content marketing.Shopify provides robust eCommerce tools including secure checkout, payment processing, and order management.Together, they let you build a strong online presence while driving sales.
Streamlined Setup
You don’t have to rebuild your website or switch platforms. Shopify lets you embed “Buy Buttons” and product widgets directly into your WordPress site.
Secure Checkout
All purchases go through Shopify’s checkout system. This ensures safe transactions without needing complex payment gateways or extra plugins.
Scalable Solution
Whether you’re a small business owner, service provider, or digital entrepreneur, Shopify’s backend grows with you from selling a few products to managing a full online store.
How to Sell on WordPress with Shopify
Shopify makes it simple to turn any WordPress site into a fully functioning online store. With the Shopify plugin for WordPress, you can add products, create collections, and enable Shopify’s high-converting checkout in just a few clicks, no coding required.
Here’s how it works:
Add Products in Shopify
Start by creating products inside your Shopify dashboard. You can upload images, write product descriptions, set prices, and organize items into collections. Shopify’s backend makes it easy to manage your inventory, track orders, and even set up gift cards.
Build Pages in WordPress
Once your products are in Shopify, you can use the WordPress Editor to add them directly to your pages or blog posts. Simply choose “Add a Shopify product” or “Add a Shopify collection” from the editor panel, and your products will display beautifully on your WordPress site.
Convert Customers with Shopify Checkout
When visitors click to buy, they’re directed to Shopify’s secure and optimized checkout. According to Shopify, this checkout converts 17% better than WooCommerce, giving business owners a real edge in turning browsers into buyers.
Manage Your Business with Shopify
Behind the scenes, Shopify handles the heavy lifting. You can manage everything from inventory and purchase orders to analytics and fraud protection. With 99.9% uptime and built-in security (PCI, SOC, and GDPR compliant), you can sell confidently without worrying about downtime or data risks.
Benefits for Business Owners
Sell on Multiple Channels:
In addition to WordPress, use Shopify to sell on Facebook, Instagram, TikTok, or via direct links.
Data and Insights:
Track performance, conversions, and customer behavior with Shopify analytics.
No Technical Overhead:
Shopify manages security, compliance, and payments so you can focus on growing your business.
Benefits of Selling on WordPress with Shopify
Sell More with Proven Checkout:
Increase conversions with Shopify’s checkout, trusted by millions of businesses worldwide.
Reliability You Can Trust:
Shopify boasts 99.9% uptime and has processed over 5.5 billion orders globally.
Simplify Your Tech Stack:
Replace multiple WordPress plugins with a single Shopify plugin for commerce.
Better Client Solutions for Agencies:
If you build WordPress sites for clients, the Shopify plugin makes it easier to migrate them to Shopify for eCommerce while still keeping their WordPress content.
Is This Right for You?
This solution is ideal if you’re a small business owner, consultant, freelancer, or digital entrepreneur who wants to add eCommerce to WordPress without dealing with complex plugins or custom development.With WordPress, you control your branding, content, and SEO. With Shopify, you get a powerful eCommerce backend that’s secure, scalable, and built to sell.
Ready to get started? Learn more about how to sell on WordPress through Shopify here.
Ready to migrate? Learn How to Migrate from WordPress to Shopify in 2025
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This is Muhammad Asad. I like to play table tennis and love Digital Marketing and SEO. I have 7+ years of SEO experience. I would love to chat, discuss or break down a problem.